Author Archives: Mahnoor

Roxy Rapedius

Featuring Roxy Rapedius :

Roxy Rapedius is CEO ofLife Coach With Roxy.

She is

– Certified Executive Wellness & Mindset Coach

-Certified Speaker/Trainer/Teacher

-Certified DISC Personality & Behavior Trainer / Consultant

– Brainz Magazine Executive Contributor

What is your mission and vision ?

Vision: Rejuvenating and celebrating minds, bodies and souls through change, transition and

Mission: Empowering people to achieve wellness, financial freedom, goals and dreams.
What do you offer?

What do you offer (service/product)?

Lunch & Learn Workshops

Half & Full Day Workshops

Personality Assessments

Single Session, Coaching Packages & 90-Day Program

Group Retreat Programs

Custom 8 Week Group Programs

Keynote Speech

What lesson did you learn through your journey so far to share with the

I learned that you can achieve anything you want in life. Your past experiences do not define
who you are! Make the decision and start today!

Annette Hemerik

Featuring Annette Hemerik :

Annette is a professional and an award winning real estate agent based in Niagara.

What is your mission and vision ?

My mission is to assist my clients with honesty, integrity and attention to their needs and building lifelong relationships with the clients and their families.

“Helping my clients is my passion, and guiding people through one of their largest financial decisions – whether selling or buying or investing in a home – is an honour and a privilege.

What do you offer (service/product)?

I provide full time, concierge quality service along with exceptional marketing and negotiation skills. And I am very proud to serve most of my my clientele through referrals and repeat clients.

What lesson did you learn through your journey so far to share with the

Real Estate is not for the faint of heart, the profession is highly competitive and can easily knock you down.

“But then life is like a bicycle, to keep balanced you must keep moving”.

Lani Lirio

Featuring Lani Lirio :

Lani is a professional trainer and a consultant. She has 20 years of corporate training experience.
She is the owner of Bright Mango Consulting Company. She is anAuthorized Partner of EverythingDISC and The Five

What is your mission and vision ?

My mission is to build better workplaces, one leader, one team at a time. By providing a highly-engaged training experience, learning happens in a safe and thoughtful manner and everyone feels empowered to be better at what they do.

What do you offer (service/product)?

Bright Mango offers high-impact training programs and creates a learning environment where individuals can understand themselves better, understand the people they work with, leading to a more collaborative workplace.

As a certified partner of Everything DiSC and The Five Behaviors, I work with New and Emerging Leaders so they can deepen their understanding of themselves, their direct reports, and their own managers, using the DiSC model. I also help them see how their management style influences their approach to decision-making, time management, and problem solving. They also gain actionable strategies to help them adapt to the styles of the people they lead, enabling them to bring out the best in their teams.

What lesson did you learn through your journey so far to share with the entrepreneurs?

Being an entrepreneur can be lonely at times, especially if you are used to collaborating with people. Surrounding yourself with like-minded entrepreneurs, who will push you when things get tough, and celebrate successes with you is a great lesson that I’ve learned in this journey.

Andréa Jones

Featuring Andréa Jones :

Andrea Jones is the creator and lead social media strategist at

What is your mission and vision ?

I help businesses create an impact beyond their brand through authentic social media marketing strategies that focus on building a community of real and engaged followers.

What do you offer (service/product)?

I have two core offers to support individuals and brands in developing their social media.

The first offer is done-for-you services for those business owners who want to completely hand over their social media content creation and daily management to a team of experts.

The second is the Savvy Social School. I designed the Savvy Social School as the ultimate hangout for passion-led business owners looking to make a difference in the world. We all know that social media marketing is a foundational part of online business marketing these days, but sometimes it can really feel like the Wild West. Things change constantly, and it’s easy for social media to become a time-sink with benefits that are hard to quantify.

It doesn’t have to be that way.

The Savvy Social School is a community, a teaching space, and a resource vault to help demystify social media and help you feel less alone.

What lesson did you learn through your journey so far to share with the entrepreneurs?

Social media should be fun and my mission is to reduce that overwhelming feeling and build a strategy that works for you. Despite the name, social media can be remarkably isolating.

Those customer service and sales interactions can be deeply draining. If you’re a business owner running into criticism online, it’s really easy for those negative social media interactions to ruin your whole week. And social media notifications can feel like a never-ending, constantly dinging to-do list that just goes on forever and ever.

The thing that has saved me from getting buried under the negative side effects of social media was learning to navigate it in a mindful, intentional way. Marketers love productivity tips and algorithm pointers, but I think mindfulness is something that we should talk more about.

Christine Monfriese

Featuring Christine Monfriese:

Christine Monfriese is founder and owner of Monfriese Rum Cakes.

What is your mission and vision ?

My mission is to provide a decadent dessert with an unforgettable taste, suitable for any occasion.

What do you offer (service/product)?

Our specialty is rum cakes, available in 8″ sizes as well as in jars. We currently ship throughout Canada and the U.S.

What lesson did you learn through your journey so far to share with the entrepreneurs?

As an entrepreneur, your brain never sleeps! You are always in ‘work’ mode, for your product/service is your baby – you want to do your best at all times to make your business successful. There’s so much to learn and there’s always room for growth and improvement.

Marissa Hartley

Featuring Marissa Hartley:

Welcome to the Entrepreneurs Spotlight section.In this section, Entrepreneurs photographed by Mahnoor are sharing their insights and a brief introduction of what incredible products or services they provide. Let’s get to know them.

What is your mission and vision ?

My mission is to bring people together with food. I love sitting around a table with my closest friends sharing our favourite snacks. Food brings happiness, conversation and friendships closer!

What do you offer (service/product)?

We offer a shareable selection of charcuterie for dinners, snacks, parties , staff and celebration.

What lesson did you learn through your journey so far to share with the entrepreneurs?

The lesson that I have learned is to not care what other people think of what you do. Believe in where you are going and don’t let anything stop you.

Have you uncovered your personal brand core values

To strategically grow your #personalbrand, start with knowing your #corevalues.

Core values are a set of thoughts that make your beliefs. Values are the reason how you behave, take decisions and communicate with others.

Benefits of knowing your core values:

– You will be able to build an emotional connection with your audience.
– People will start identifying you for who you are and what you stand for.
– You will take control of how you want to be seen.
– You will be differentiated.
– You will not compromise on your values, if you are aware of them.
– You will attract the right people effortlessly.
– You will become clear on your why and purpose.

How can you determine your core values ?

I can suggest two ways to determine your core values.

1- List down all the big events in your life and analyze why you did what you did. Group the events together and list down the words you authentically can associate yourself with.

2- Or Here is a free tool to determine your core values:

Your personal brand has to be authentic, not perfect. Consciously channel your core values in all aspects of your life and business.

I would love to hear about your core values and your why. – Mahnoor.

Have you uncovered your personal brand story

Identifying and telling stories has always existed. Scriptures, religious books, philosophers, scientists, everyone tells stories. It is the way people build an image in their mind. You can make yourself, your service and or your product be memorable through a story.

Start with identifying who you are and what your story is. To set yourself up for success online, you need to look before you leap. Never stop looking.

Here are a few tips and steps to uncover your story.

Step 1- Select the ‘ beginning ‘ , ‘ the pivot ‘ , ‘ the end ‘. Craft it for your target audience.
Step 2- Your story should be able to answer these questions: who, what, where, when, why, and how.
Step 3 – What evidence and social proof do you have to support your purpose.
Step 4 – Be clear and concise. Create a personal connection to your audience.
Step 5- Share your story whenever and wherever you have a chance to share.
Last clue – Make sure you are differentiated and your story is meaningful to those you are wanting to attract.

For inspiration listen to Tony Robbins telling his story.

You too can engage your audience with your personal brand, through storytelling.

Take time to think about how you want to tell your story. 

If you would like some ideas where to start, I would love to chat.



How self awareness benefits your personal brand

Knowing yourself will help you 

  • How you are seen
  • What you do
  • What you stand for

Be intentional about building your personal brand. Future of business is based on you. What do you stand for? how people perceive you and your business. 
Why is self awareness important?  

– Self awareness leads to presence.
– Self awareness builds confidence.
– Practice identifying negative self-talk.
– List down your skills inventory.
– Build on strengths, minimize weaknesses.
– Define your core values.
– Define your ‘ why ‘ and mission statement.

Be Strategic. Your #personalbrand is the centre of your business.

Be mindful because,  ” Your Energy Introduces You Before You Even Speak. “

Interested to chat?
I would love to connect.
email: [email protected]

Do i really need a professional headshot?

Are you asking yourself this question?
Here is how I can help you answer this question.

If you have an online presence then yes, you need a professional headshot. 

But Why?

If your answer is – ” I do not like to promote myself, it makes me uncomfortable “

Well you are not really promoting yourself, you are stepping forward as a solution to a problem that only you can solve. You are here to serve and showing up professionally for that matter, immediately builds trust in yourself and your brand.

We have various personalities to show up for various environments. What personality do you want to bring to a professional platform?

Lastly, think of when you search a linked in profile of a person what is the first thing you notice? Their profile photo and what does it reflect?

By having an updated professional photo of themselves, they are actually positioning their personal brand online to build their authority.

Hope this was useful. Would love to hear from you.
Email: [email protected]